Rafiq Sons aka (RWC), Rafiq Watch Co. is a family owned watch retail chain with one of the finest portfolio of brands to offer. With its beginning in 1948, Rafiq Sons was one of the few initial players to enter the watch retail business in Pakistan. The business was named after Mr. Muhammad Rafiq, the founder of the company. His rich experience came from the shop Bux & Co. in the Indian held Kashmir where he worked from his childhood. After the partition of Indo-Pak, Mr. Muhammad Rafiq came to Pakistan & started the watch business on a small scale in Kacheri Bazar, Faisalabad. By the grace of Allah, the business expanded to five stores across Lahore along with a strong online presence. Today, Rafiq Watch Co. now known as Rafiq Sons is a prominent name in the field of branded wrist watches in Pakistan.