As one of Germany’s most dynamic exhibition hubs, Frankfurt is set to lead the way in 2025 with groundbreaking trends focused on sustainability and digital innovation. Trade fairs in Frankfurt are transforming into platforms where green practices and smart technologies converge, offering a blueprint for the future of global exhibitions. Organizers, participants, and designers are now rethinking how exhibitions are structured—from materials used in stands to digital interactivity—to align with evolving expectations of both sustainability and technological sophistication. In this shift, roles such as that of an Exhibition Stand Builder in Frankfurt are becoming increasingly relevant as expertise is shared and leveraged across major German cities.